About us – Old

Company Profile 

Fortune Footwear Inc. is a private label women’s footwear and handbag sourcing, design and distribution company. We manage all aspects of design, production, operations and distribution in-house so we can provide the best possible service to our customers.

Our philosophy: Deliver innovative styles at the right price and provide the highest level of quality and service. We believe this philosophy is the source of our mutual success. 

Our customers include catalog companies, retail chains, shopping networks, branded and celebrity buyers. Every year we create hundreds of innovative women’s shoe and handbag designs. As a result, more than 10 million pairs of shoes and 3 million handbags are manufactured in Northern and Southern China for our customers around the globe. Read more about our company history.

Company Leadership 

Fortune Footwear is the result of one family’s dedication to customer satisfaction – the Auersperg’s. John Auersperg, Sr. founded Fortune Footwear in 1985. Working together with his sons, John Jr. and Paul, Fortune Footwear became the most recognized resource in the industry. Today, Paul Auersperg privately owns the company and serves as CEO.

See for Yourself

We focus on creating loyal relationships with our suppliers, factories and customers. In fact, many of our partners appreciate our personal approach to business.

Please contact us to schedule a visit. We welcome you to our company headquarters and showroom in the New York City neighborhood of Tribeca.